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  • Emergency sales with no exit strategy harm the terroir, especially if its cellar is always full.

    Emergency sales with no exit strategy harm the terroir, especially if its cellar is always full.

    inserito da FortidelVento - Tomaso Armento

    This post follows a discussion on twitter, after a wine producer named Bele Casel asked me "if you have 10 ectars and your cellar is full, what's your approach? Would you stop harvesting your vines? Or even would you stop to look after your vineyards? What would you do?" My answer (it is not an easy one, no solution for easy money here), is: it depends from the producer objective. And as twitter force you to make a 140 character answer you clearly imagine why we are here. In Italythese dayslists are a mood, so I decided to use a list to start my view. Please find below a list of a producer' goals: 1- Sell to earn, full stop. 2- Sell to earn, developing its business as a brand 3- Sell to earn, developing both its business as a brand and the terroir which is a part...

    Table './vinix_it_dbn/vinix_stats_content' is marked as crashed and last (automatic?) repair failed